A strategist’s mindset.
A builder’s approach.
Hello, I’m Boala
Connecting the thinking
with the making.
I’m a digital growth strategist and web developer based in Accra, Ghana. My work brings digital marketing, website development and brand communications together.
I combine strategic planning with hands-on implementation: making sense of a business challenge, shaping the message and building the digital experience around it.
My experience spans nonprofit initiatives, entrepreneurship, creative organisations and tourism-focused digital platforms. Through Branwav Agency, my own professional venture, I bring these connected capabilities into brand and website strategy.
Career journey
Different contexts. A connected perspective.
2026–Present
Civic Growth Network
Founder & Director
Digital positioning and communications planning, alongside independent design and development of the organisation’s WordPress and Elementor website.
2026–Present
African Entrepreneurship Academy
IT Lead
Planning and coordination of digital platforms, website structure and technology requirements for entrepreneurial initiatives.
2025–Present
Branwav Agency
Founder
An agency venture bringing brand, digital marketing and website strategy together for small businesses and growing brands.
2026
African Dance Rhythms
Digital Communications & Website Contractor
Digital communications, web presence and promotional content, including campaign messaging for performances and the Kalajah initiative.
2024–2025
Daillos / Experience Ghana
Chief Marketing Officer
Marketing direction, brand communications and promotional planning for a tourism-focused digital platform.
Capabilities
Strategy, craft and practical execution.
Strategy & marketing
- Digital marketing strategy
- SEO
- Social media management
- Content marketing
- Paid campaigns
- Customer acquisition
- Analytics & reporting
Web & platforms
- WordPress
- Elementor
- WooCommerce
- Responsive web design
- Website architecture
- Landing pages
- Content management
- Website maintenance
Brand & communications
- Brand positioning
- Messaging
- Storytelling
- Campaign planning
- Content direction
- Communications strategy
Supporting creative skills include photography, videography, graphic design and creative production.
Learning & development
Building on the foundations.
Course certificate · Google · Coursera
Foundations of Digital Marketing and E-commerce
An online non-credit course authorised by Google and offered through Coursera.
12 November 2025
Professional philosophy
Clarity first.
Purpose in every detail.
A digital presence should make a business easier to understand and easier to engage with. I value clear communication, thoughtful design and practical decisions that reflect the needs of the people using it.
A conversation is a good place to start